Internal AI Tools and Workflow Automation — Kill the Spreadsheet Sprawl

Your ops team lives in spreadsheets. Your finance team copy-pastes between four SaaS apps to close the month. Your support team has six tabs open just to answer a refund question. We build the internal tools and AI-powered automations that consolidate that work into a single product your team actually uses.

The problem we kill

Most teams know exactly what their internal tool should do — they've described it in a Notion doc for years. What stops them is that nobody on the engineering team wants to build "internal CRUD." Retool and Zapier get part of the way, but the moment the logic gets real, those tools hit a wall. We pick up where no-code stops and build the bespoke internal tool that fits how your team actually works.

Tools we build

Ops dashboards and back-offices

Customer 360 views, order management, refund tooling, fraud review queues, KYC review. With proper RBAC, audit logs, and the keyboard shortcuts your power users want.

AI-powered triage and routing

Auto-classify and route inbound work (tickets, leads, applications, returns) to the right team with confidence scores and human-in-the-loop fallback for low-confidence cases.

Finance and reconciliation tools

Month-end close automation, reconciliation tools that match Stripe / Adyen / Braintree against the GL, invoice matching, dunning workflows. The boring work your finance team should not still be doing manually.

AI copilots for internal teams

A side-panel copilot that knows your product, your docs, and your customer data. Answers internal questions, drafts responses, summarises long tickets, surfaces relevant past conversations.

Workflow automation engines

Event-driven automation between your internal systems — Stripe, Salesforce, HubSpot, Linear, Slack, your own APIs. Real durable workflows with retries, replays, and observability (not a spaghetti of Zaps).

What you get

• A single internal product, not five disconnected scripts.
• Auth + RBAC + audit log baked in from day one.
• Eval-tested AI features where they add value (classification, drafting, summarisation).
• Durable workflows on Inngest, Trigger.dev, or Temporal — not on cron jobs you have to babysit.
• Observability so you can see exactly what every automation did, and replay it if needed.
• Documentation and a runbook so your team can operate the tool without us.

Tech stack

Next.js, React, TypeScript, Node.js, PostgreSQL, Prisma, NextAuth / Clerk / WorkOS for auth. Inngest or Trigger.dev for durable workflows. Claude / GPT / Gemini for the AI layer. Deployed on Vercel, Fly, or AWS depending on data residency requirements.

Industries we serve

E-commerce ops teams, fintech back-offices, B2B SaaS support and finance, marketplaces, vertical SaaS, and any team with > 10 ops / support / finance headcount who are losing days a week to manual work.

How we engage

Discovery sprint (2 weeks) — we shadow your team, map the actual workflow, and write a fixed-price proposal. Build phase (4–12 weeks) with weekly demos to the actual end-users. Launch with training, runbook, and optional managed support.

Frequently asked questions

Why not Retool or Zapier?

Both are great until the logic gets real. The moment you need multi-step workflows with retries, real RBAC, custom UIs, or AI features beyond a single prompt, you outgrow them. We build the next layer.

How do you keep AI features inside an internal tool from hallucinating?

For internal tools we use AI as a drafter, not an authoriser. Drafts are always reviewed before they fire. High-stakes actions stay human-confirmed. Where AI takes action directly, it has eval coverage and confidence-gated fallback.

Will you build on top of our existing internal tools?

Yes — we extend Retool / Internal / custom Rails admin builds where it makes sense. Greenfield only where the existing tool is past its life.

Can we self-host?

Yes. We deploy to your cloud account (AWS, GCP, Azure) and hand over the keys. Optional managed-by-us setup if you don't have a platform team.